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Feature:
Assimilate Scratch - A Workhorse in television and feature Post
Assimilate Scratch - A Workhorse in television and feature Post
Assimilate Scratch over the years has become a trusted tool, used for everything from on-set DIT to digital intermediate and finishing. One of the industries where scratch is being heavily used is VFX, and this is in part due to scratch's open support for xml scripting, which allows most VFX post houses to build their entire pipeline around scratch. One of such VFX houses is FuseFX, where I worked as a VFX editor for almost three years, working on various television shows such as The Blacklist, American Horror Story, Agents Of Shield, Luke Cage and feature films such as American Made, The Purge (Election Year). Read More

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Feature:
How To Make Your CRM Big Data Small
How To Make Your CRM Big Data Small
Small and midsized (SMB) businesses love to think big, and there's no better way to do that than with the right customer relationship management (CRM) technology. The operative words here, of course, are the right. As the sheer volume of customer information captured through CRM continues to increase, businesses must evaluate whether they can truly capitalize on the valuable data their CRM software delivers. And so, it's important to ensure that your CRM is designed with an SMB business needs in mind, since the tools and data that large corporations use might be of minimal use, irrelevant or even holding your SMB business back. Read More
Events:
BORIS FX showcase at NAB
BORIS FX showcase at NAB
BORISFX has announced some great news for NAB. With the NABShow just around the corner, it is exciting to see what video effects companies are offering artists this spring. Also at NABShow, attendees get an opportunity to see professional skills showcased and shared throughout the hall. Read More
Feature:
Media Content and the Web - Meeting Again for the First Time with VR Casting
Media Content and the Web - Meeting Again for the First Time with VR Casting
Until recently, VR video creators have only been able to distribute content by developing their own apps for sharing. This is a very time intensive, tedious journey and it has presented a major barrier for the next generation of digital content pioneers, preventing them from bringing their productions into the world and reaching broad audiences. However, in February, Pixvana, a Seattle-based company that's powering the future of XR storytelling, introduced a new technology that eliminates this barrier for the creators of immersive media, and makes the distribution of VR content feasible for the masses. Read More
Product Review:
SCRATCH VR
SCRATCH VR
Have you participated in The Void experience at the Disney locations in California and Florida? My friends have been talking non-stop about it for weeks, and it seems people are finally catching on to how immersive an experience VR can be. If you have a 360-degree camera rig, we are at the point now where what was once a neat little gimmick has become a serious contender in the quest to capture viewers. While there are applications that are just starting to introduce the ability to work with 360-degree video, Scratch VR from Assimilate just may be the best application for your next (or first) project. Read More
Feature:
PixelSquid Assets' New Price
PixelSquid Assets' New Price
PixelSquid is changing its subscription model, but in a good way. While it may be true that the price per month is going up, the customizable library of options has gone up as well. For an increase of $5/month over the current subscription cost, new users are coming to PixelSquid with about 4x the options to place 3D objects in their comps. Even better - - if you're already an active subscriber, there's no price change - - and you know about the regularly growing library options. (* if you're new, you can get in on the old price before the change(below)). Read More

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